]New Grey[

project

]New Grey[

CATEGORY

Visual Identity

year

2022

Info

The Grey Space had plateaued during their development and they wanted to open for the public to collect suggestion. I designed posters, leaflets, tape and social media to gather answers through various ways. The visual concept is to change the original inward square brackets in logo into outward square brackets, and the text is also dismantled in different directions, aiming to open the originally closed The Grey Space to the public.

简介

灰色空间在发展过程中进入了平台期,他们希望向大众开放收集建议,我设计了海报,传单,胶带和社交媒体,通过多种手段来收集答案。视觉的概念是将灰色空间原来向内的中括号标识变成向外的中括号,文本也被拆向不同的方向,旨在让原本封闭的灰色空间向公众开放。

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